Home Staging Matters

The spring home-buying season officially kicked off right after New Year’s.  And a new survey from the National Association of Realtors® shows that 83% of buyers’ agents agree staging makes it easier for buyers to visualize a property as their future home.

Diving into the details of the report shows more than half of sellers’ agents said that staging a home decreases the amount of time a home spends on the market.  Staging works according to listing agents with 25 percent saying that it greatly decreases the time and 28 percent saying it slightly decreases the time.
Staging makes a difference

No surprise the latest report contains a new section called “Buyer Expectations,” zeroing in on how home buying television shows are impacting Realtors® businesses as well as homebuyers’ views on the home buying process.

The report found that a median of 20% of buyers are disappointed by how homes look compared to homes they see on television shows.

39% stated that buyers found the home buying process to be more difficult than their expectations.

In addition to staging, agents recommended sellers take these important actions: 95% recommend decluttering the home, 89% recommend an entire home cleaning and 83% recommend removing pets from the home during showings. Other pre-sale projects include carpet cleaning, depersonalizing the home and making minor repairs.

Realtors have been commenting for several years about HGTV (and a slew of home shows) has fostered a false sense of reality when it comes to buying a home.  Not every property boasts state-of-the-art appliances, recently updated kitchens, and bathrooms and hardwood throughout!

However the recent makes it very clear that staging your property does increase your chances of selling for more money and in less time.

Questions about staging contact me.

Source:  The National Association of Realtors® is America’s largest trade association, representing more than 1.3 million members involved in all aspects of the residential and commercial real estate industries.