14% of home buyers first looked online for information about the home buying process
The use of the internet in the home search process rose slightly to 92%
The typical buyer searched for 12 weeks and viewed 10 homes
For more than half of the buyers finding the right home was the most difficult step with the home buying process
The take away for both buyers and real estate professionals from the most recent NAR report- online information is key to the business. Out of date listing information and pictures don’t capture buyer’s attention in today’s marketplace. Sellers shouldn’t discount any potential buyer due to age. The average ages of first time and move up buyers is not locked in stone and every appointment to show your property should be handled with care. The current weather is creating havoc for a variety of reasons- remind your agent (assuming they haven’t already done it) to update the exterior shots of your home or condo. Trees in full bloom and green lush grass can send a negative message to potential buyers- too long on the market!